Who we are
We’re AO. Headquartered in Bolton, we are the largest online-only white goods and electricals retailer in the UK. We also operate in Germany and the Netherlands. We’re different: we have our own logistics company which allows us to deliver on our promises. We own Europe’s most sophisticated fridge recycling plant which allows us to do our bit for the environment. We have the most amazing team which keeps us inventing, keeps us keen, keeps us better. We have amazing customers too.
I simply can’t fault the service. The second time I have used you and service again excellent
Just one of the 1,000,000
What we do
We’re so much more than an electrical retailerRead more
Where we're going
We’re on a mission heading onwards and upwardsRead more
We don’t sit around and admire our great services, we work our socks off to make sure everything is just perfect for our customers. If it’s the right thing to do, we do it.
What our customers think about us…
We’re really proud of this: we’re one of the first twenty businesses in the world to achieve 100,000 Trust Pilot reviews and our consistently high score puts us in the top 0.01% of companies.